We helped ZIM Laboratories, a leading pharmaceutical technology company,realise its vision of an e-commerce based vertical brand - India’s first health & wellness driven nutraceutical brand with a novel delivery mechanism.
They had invented a new drug delivery mechanism - a fast-dissolving thin film for convenience. They needed branding and marketing expertise to take their brand to the market.
WE BUILT THEIR BRAND FROM THE GROUND UP.
To name the brand, we placed the 3 most important aspects of the brand together:
We created a logo that was filled with vitality and energy without losing the essence of the parent company.
We came up with a tagline that perfectly summarizes ZimUNat’s vision
- changing healthcare with natural, dietary supplements.
REDEFINING HEALTH, NATURAL.
Just when we were
ready to reach
the markets, COVID-19
struck.
WE REPOSITIONED ZIMUNAT TO PORTRAY THE PRODUCTS’
effectiveness in
building immunity.
“From The House Of ZIM – A technology led pharmaceutical company who have Zeal & Innovation ingrained in their DNA comes ZIMUNAT, which aims to cater to the new normal and create an Immunity Led Wellness Space with their disruptive technologies in making “Natural” , new and effective against all types of novel viruses and pathogens.”
IN A WORLD WHERE EVERYONE WANTED EVERYTHING
ONLINE, WE CREATED A RESPONSIVE E-COMMERCE
WEBSITE IN RECORD TIME
We created a consistent brand identity, ensuring that we built an impactful persona.
And we
kept the
audience
hooked to
the brand.
Got an Idea? We will take it to the world.
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