Featured snippets are emphasized text samples that are found at the top of a Google search results webpage in ‘Position 0’. They give consumers an immediate response to the keyword search. When consumers input informational search queries, featured snippets are much more likely to be relevant. Google places them above organic listings, displaying the appropriate website selection as a list, table, or text, with an associated picture or video. Because the featured snippet box appears more significant than the organic listings, featured websites should expect a greater click-through rate (CTR) and more visitors.
Looks Of Featured snippets
Featured snippets typically include an image, though the image does not always originate from the same source page as the knowledge capture. A featured snippet may occasionally include video records. Google also shows the website’s title and URL in the snippet, providing consumers with further information about the originating domain. The meta description is not displayed. The associated URL of that website might expect a rise in organic traffic as the snippet is displayed above the organic listings in Position 0. A featured snippet is composed of many content items out from the home page, which is prioritized as follows inside the snippet:
- Text snippet
- List snippet
- Table snippet
- Video snippet
Google’s Featured Snippets
Google’s search results occasionally include listings in which the snippet summarizing a page appears before such a link to a site, rather than after, as in the regular arrangement. The results shown in this approach are known as “featured snippets.” Featured snippets can be found on their own inside overall search results, in the “People also ask” segment, or alongside Knowledge Graph data.
When systems establish the layout, featured snippets are shown, making it easier for consumers to find what they’re looking for. It might be concerning the page’s description in addition to when visitors follow the link to examine the page’s contents. They’re especially useful for individuals who are on the go or researching by voice.
Featured Snippets _ Improve The Search Algorithms
A highlighted snippet is valuable since it signifies an extra SERP feature that you’re able to obtain. Featured snippets, which are often seen at the extremely beginning of the results page, provide you with more access to searchers and can promote brand awareness. The featured snippets are taken from online search results. Google’s automatic systems decide if a website is suitable for highlighting as a featured snippet in response to a certain search query. Such input allows us to improve the search algorithms in addition to the accuracy of search results.« Back to Glossary Index