Posts for Marketing strategy

Messaging strategy for COVID-19

Here’s How To Adapt Your Messaging During the COVID-19 Pandemic

Business Continuity, Marketing strategy - thegotoguy - April 22, 2020

Let’s get one thing clear right out the bat, it isn’t business as usual. COVID-19 is a health crisis that is unprecedented…

Continue Reading
Marketing During COVID19

Marketing in the Time of Crisis: What You Can Do to Ensure Business Continuity

COVID-19 is a crisis the likes of which we’ve never seen before. It has been declared a global pandemic and with over…

Continue Reading
branding

Branding 101: All You Need To Know About Rebranding

We, humans, are always on the lookout for something new and fun. It is a basic human instinct to search for ‘something…

Continue Reading

There is no right or wrong in branding and an individual opinion can drive a brand’s identity

Brand Identity, Marketing strategy - thegotoguy - November 10, 2018

This is where most people fail in building strong brand identities. Before you step onto the platform of competitive media marketing, you…

Continue Reading

How to extend your personality to your brand & make it bigger than yourself…!

BeABrand, Marketing strategy - thegotoguy - November 2, 2018

“In order to be irreplaceable, one must always be different”- said Coco Chanel, the founder of luxury fashion brand Chanel. • The…

Continue Reading