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Building Brand Identity Guide - The Go-To Guy!

Building a Brand Identity: The 2021 Guide

Brand Identity, Branding - The Go-To Guy! - December 3, 2020

What is a Brand Identity ? Brand identity or brand experience can be summed up as the values that your product or…

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brand

Branding 101: Avoid These 6 Pitfalls When Building A Brand

Branding - The Go-To Guy! - July 6, 2020

Foundation holds everything to the ground, from a small cabin in the woods of Cambodia to the eccentric Burj Khalifa in Dubai.…

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Branding 101: 5 Tips For Choosing The Perfect Re-branding Agency

Branding - The Go-To Guy! - July 6, 2020

Success is an inspiring, two-syllable word that has always been the driving force behind the highest achievers in almost any domain, most…

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Don't panic

5 Ways to Market Your Business Through The Pandemic – TheGoToGuy

Business Continuity - The Go-To Guy! - May 12, 2020

The Coronavirus pandemic is unlike anything we have ever seen before, it’s a crisis that’s across borders. It has infected two million…

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Messaging strategy for COVID-19

Here’s How To Adapt Your Messaging During the COVID-19 Pandemic

Business Continuity, Marketing strategy - The Go-To Guy! - April 22, 2020

Let’s get one thing clear right out the bat, it isn’t business as usual. COVID-19 is a health crisis that is unprecedented…

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Marketing During COVID19

Marketing in the Time of Crisis: What You Can Do to Ensure Business Continuity

COVID-19 is a crisis the likes of which we’ve never seen before. It has been declared a global pandemic and with over…

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Brand Identity

Branding 101: 8 Step Process to Develop a Lasting Brand Identity

Brand Identity - The Go-To Guy! - April 3, 2020

Your brand is your brainchild, your years of hard work, something you have given your flesh & blood to. Portraying your brand…

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branding

Branding 101: All You Need To Know About Rebranding

Brand Identity, Branding, Digital Marketing, Marketing strategy - The Go-To Guy! - April 3, 2020

We, humans, are always on the lookout for something new and fun. It is a basic human instinct to search for ‘something…

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Branding 101: Understanding The Basics of Building A Killer Brand Identity

Brand Positioning - The Go-To Guy! - March 27, 2020

Do you prefer a certain brand over others when you go out shopping? You most certainly do, just like the rest of…

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tiktok strategy

Is TikTok Influencer Marketing Worth It?

Social Media Marketing - The Go-To Guy! - March 3, 2020

Starting your own business can be easy when you have unmovable determination and passion to see it through. Along with the two…

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